I’m perplexed by Microsoft’s apparent desire to sell Avenue A /Razorfish.  Avenue A/Razorfish is one of the world’s premier digital advertising agencies that should be able to help MSFT grow in a very attractive (revenue generating) space.  There’s talk that the WPP group is interested and that there may be an asset swap, WPP owns the 24/7 Open AdStream ad serving tool.  Grabbing another ad server will not help MSFT in their battle with Google.  Not only does Google own the Double Click platform, but they have recently launched Google Ad Manager and Google Ad Planner that are going to grab a lot of market share.  Wake up Redmond, Avenue A/Razorfish is a peach and should be grown.