The show is alive and well as far as I’m concerned. Many brands are sticking their necks out either by sponsoring new products and services or creating the environment for creative collaboration and fun. The show is not swamped with brand marketing messages, but rather with personal, marketing messages. One might say there is a collective rallying cry of “here I am, look at me, my perspective on (fill in the blank) and insights on (fill in the blank) are important.” Is this group therapy done right? A lot of great companies are here and many of them are making important announcements: Meebo is debuting their website check in service (become a VIP at different websites and see who of your friends have also visited) and an updated app. Already the best free IM app for the iPhone, the latest update features a feed aggregation tab for tracking your friends activities. Could be on my way to a new favorite app. Foursquare has updated their app with a lot of new functionality. The interface is good and there is a lot more going on: aggregation of tips near your location, friends who are not only there but who have been at the location before and offers near by. I hope to see the app to evolve to where it notifies me of offers that are relevant to me. More soon…
